American rapper and report producer Kanye West has been within the information recently following his shock look on the Grammys 2025. The hip-hop famous person has been actively posting on X, teasing a attainable crypto collaboration with Coinbase CEO Brian Armstrong.
‘Crypto Yeezy’?
In a February 7 publish on X, West shared that he was provided $2 million to advertise a fraudulent cryptocurrency undertaking in his identify. This revelation got here amid the sequence of erratic, abusive, and considerably disturbing posts made by the 47-year-old singer.
In accordance with the chat screenshot, Kanye West was provided an up-front cost of $750,000 for the promotional contract. The association would additionally embrace a subsequent cost of $1.25 million 16 hours after the billionaire rapper posts in regards to the undertaking.
The captured messages confirmed that West would then be presupposed to announce to the general public that his X account was hacked and the publish was not from him. This scheme was projected to rob unsuspecting followers and crypto neighborhood members of “tens of hundreds of thousands of {dollars}.”
Kanye West talked about that he refused the provide and reduce his work relationship with the person who proposed it. Regardless of the abusive and anti-semitic posts that adopted this revelation, a number of members of the net neighborhood and crypto tasks urged the Hollywood star to launch a coin.
Supply: X
Most notably, Solana-based token era and buying and selling platform Pump.enjoyable responded to considered one of West’s posts — about “channeling Andrew Tate”, encouraging him to launch his personal cryptocurrency. Nonetheless, Kanye West seems to not be contemplating the platform for his crypto endeavors.
In a publish on X captioned “regarding crypto,” West shared one other chat screenshot the place he requested an nameless affiliate to “resend that crypto join.” This particular person responded with “Brian Armstrong, CEO & Founding father of Coinbase,” saying they’d ask for the crypto founder’s cellphone quantity.
Celeb Tokens Making A Return In 2025?
Kanye West wouldn’t be the primary Hollywood superstar to launch a token if he have been to take action. Notably, rapper Iggy Azalea launched her Mom Iggy (MOTHER) token in Might 2024, garnering important consideration at a time when celeb token launches have been in trend.
Different celebrities allegedly concerned in token launches prior to now 12 months embrace Davido, French Montana, and Lil Pump. Whereas Kanye West is without doubt one of the greatest names within the international music trade and popular culture, his erratic and controversial nature provides an fascinating dimension to how traders will strategy a token launched in his identify.
The full crypto market cap on the every day timeframe | Supply: TOTAL chart on TradingView
Featured picture from Matt Winkelmeyer, chart from TradingView
